#3. DON’T USE A WIMPY MOISTURIZER
Don’t bother using a moisturizer that dribbles out of the spout and runs down your hands like baby formula. Especially during the change of season, they’re not going to deliver. Along with getting a thick moisturizer — like Palmer’s Cocoa Butter Formula Men’s Lotion ($11 for a 2 pack @ Amazon.com) — make sure you’re applying it often. As in, multiple times per day. Why? The thicker the moisturizer the better protection against the elements.
#4 GO ALCOHOL-FREE AND SCENTLESS IF POSSIBLE
According to Goose, many scented moisturizer and aftershaves contain alcohol. Unfortunately, not the good type that makes ugly women more attractive. We’re talking about the type that leaves you dried up like a dehydrated potato. Consider Truefitt & Hill Ultimate Comfort Aftershave Balm ($35 @ Amazon.com). No fragrance or alcohol has been added and it still manages to moisturize and leave a light, clean scent.